The Three Steps to Marketing Excellence
The Essential Steps to Marketing Excellence
Advance your skills by learning how to complete an in depth analysis of your market, competitors, customers and pricing as well as effectively determine trends, positioning and key messaging for your product.
Drive strategy success with our key programs and tactics as well as our helpful examples and formulas to assist new and experienced marketers on taking that step to the next level
This course will cover the three essential sections within marketing and assist you to a level of marketing excellence.
1. The Define section:
Gain knowledge on how to complete effective and relevant market, competitor, cost and product flow analysis.
The MAD Business Guru of MAD Training Solutions
Thea Rossouw is an experienced and successful business and management coach, who consults with companies and individuals on a regular basis. She has more than 22 years of experience in the pharmaceutical industry (14 years Pfizer, 8 years Pharmacare) as well as more than 3 years of experience in running 2 successful businesses.
Thea has vast practical knowledge in marketing and sales (she has experience in new product launches, training of new marketers, strategy, positioning national sales, targeting, coaching & customised, selling skills). Her considerable experience extends to consulting, business & management coaching & training and she is also an accredited facilitator for the Insights Company (personal profiling, selling skills, leadership skills etc.)
With her love of the business world, Thea has developed a passion for helping people to become successful business owners, while assisting marketers and sales people to reach a level of excellence by giving them the tools to follow their dreams. For her, making a difference is what it is all about.